An interesting post on Mumbrella questions why Australian film distributors are not using social media to cost effectively promote the films on their list. It takes a look at how poorly a couple of recent films, Not Suitable For Children & The King is Dead, were treated by the distributors as they neglected and mishandled [...]
Tag Archives: film marketing
Waiting For “Superman” | Pledge Now
The film Waiting For “Superman”, by the same filmmaker who made The Inconvenient Truth, is a great example of an indie documentary that has well targeted itself towards an audience outside of the ‘film vertical’. The topic of the film is the decline in the American public education system, and Waiting For Superman has made [...]
